Digital Marketing Plan Services

It goes without say, a good marketing strategy will boost your sales, improve your presence, and create trust in the eyes of your customers. The same can be said about a digital marketing strategy. Yet, what separates the two apart is the fact that each of them needs to touch upon different things. It’s a lengthy but worthwhile endeavor as it'll fuel your business activities, push other online marketing efforts, and increase return on investments.

As beneficial as it may sound, creating one can be hard, especially if you operate in a unique niche. A proper, well designed digital marketing plan will boost and support the following:

  • The launch of a new product
  • Attract investors, customers to your business
  • Expose your business and your product to new prospects
  • Help you enter a new market

    But these aren’t the only benefits. Your marketing campaign is the face of your business and if it’s good, then more people will want to join, learn, and buy from you. Ensuring high-quality elements on all pillars of development is critical.

What is a digital marketing plan for a company?

As mentioned previously, a digital marketing plan has many benefits, yet a good plan must include a number of features for it to be helpful to your business. Among the most critical aspects of digital marketing planning are deciding on the channels, how much you are willing to spend, what tools you'll use, and what are the main timeframes. 

Aside from previously mentioned features, a digital marketing plan must also include the company’s strategic direction. With customers being the starting point, all your marketing efforts should be spread across all of your departments. In other words, once your marketing team devises a plan, it’s important that every department that communicates with your clients follows the strategy guidelines and recommendations. Having everything unified will help you avoid a plethora of different issues. 

Strategy and planning in online marketing is key and before you start implementing key aspects of your marketing plan into your organization, it’s best that you feel comfortable with your domain, your marketing channels, your target, and understand who is your main competition. Not knowing, or not feeling comfortable with something might prolong the implementation process, which in turn will result in more expenses. 


Panem Digital Marketing Launch Plan

Aside from SEO services, we also provide digital marketing strategy development. Having a clear vision and set of steps for your marketing efforts will allow you to focus on creativity and refinement process. After all, a great digital marketing strategy will help you understand who are your customers, what are their preferences, and when they'll most likely do a purchase. Another key characteristic of a good marketing plan is that it allows you to rethink your external policy and evolve your public image. 

If you need help building a functional digital marketing strategy or need some advice, we can help. Our team of experts will assess your company, your competition, and your customers to come up with a list of advantages and disadvantages. Based on that information, you'll be able to exploit a number of opportunities far more effectively. Even more, to accelerate your strategy and planning process, we'll assess your company in terms of SEO. 

Having a clear picture of your SEO status will not only accelerate digital marketing planning but allow you to support your other marketing activities. After all, a good SEO audit will allow your marketing campaign to reach more people and gain more recognition as all the variables will be known. Last but not least, having an SEO report will help shape your digital marketing strategy even further, which will ultimately result in more potential prospects. 

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additional services

You can achieve high-quality results using our core digital agency services. In addition to our standard SEO agency package, we provide extra assistance that will accelerate your other marketing activities. Among the most popular ones are:

Tech SEO

Aside from traditional SEO techniques, we also offer deep technical SEO audits that'll help determine what is bottlenecking your performance on all search engine platforms. 


Reputation management

A mainstay of our SEO company, we have access to reputable sources where you can place links to your website. This way, every major search engine system will see you as an authoritative force.


Content strategy

We can develop a functional content strategy that'll boost your SEO performance. All of our pieces are well written, engaging, and most importantly, based on factual information.


Content check

We, as a digital agency, can assess your current content and see how it can be improved in terms of SEO. Our team will update, correct, and rewrite parts to your heart's content.

Trusted by
Lily Smirnova

Marketing Director, CoreValue

Panem Agency is an ongoing partner that handles SEO, PPC, and content marketing efforts. They aim to improve Google rankings and boost traffic by revising targeted keywords, link building, and web development.
Dmytro Lazarchuk

CMO Relokia

Panem has been our SEO friend for about 3 years. During our cooperation, we've made significant progress in promoting our products and services. The Panem team is result-oriented and, unlike other SEO companies, they are always on the client's side. I strongly recommend Panem as a reliable and effective partner in the field of SE-optimization and promotion.
OLEH SLOBODYANNYK

CEO Visengine

Panem team is professional and always committed to results. We were quite impressed by the in-depth analysis of the market prior to setting out our campaigns. With a hand-in-hand approach Panem team has delivered even better results than expected.
Lily Smirnova

Marketing Director, CoreValue

Panem Agency is an ongoing partner that handles SEO, PPC, and content marketing efforts. They aim to improve Google rankings and boost traffic by revising targeted keywords, link building, and web development.
Dmytro Lazarchuk

CMO Relokia

Panem has been our SEO friend for about 3 years. During our cooperation, we've made significant progress in promoting our products and services. The Panem team is result-oriented and, unlike other SEO companies, they are always on the client's side. I strongly recommend Panem as a reliable and effective partner in the field of SE-optimization and promotion.
OLEH SLOBODYANNYK

CEO Visengine

Panem team is professional and always committed to results. We were quite impressed by the in-depth analysis of the market prior to setting out our campaigns. With a hand-in-hand approach Panem team has delivered even better results than expected.

What Does a Digital Marketing Campaign Plan Include?

Depending on the type of business and the industry, one can expect a number of different metrics and pieces of advice that'll help you shape your digital marketing plan. A typical report usually includes the following information: 

Marketing potential — perhaps the most important part of any digital marketing strategy is knowing the potential reach. Our specialists will scan the industry you operate in and test a number of different techniques that'll provide essential information regarding reach, impression rate, and CTR. Understanding these parameters will help you tailor your message to your prospects to gain the best outcomes. 


Competition report — this aspect of the report will focus heavily on your competition. After all, knowing your rival will significantly ease the process of developing a counter-marketing campaign. Another benefit of this report is that it'll help you generate fresh ideas. Indeed, knowing what your competition is doing and how they do it will help you refine your digital marketing strategy. 


Improving current position — in case your online marketing plan is stalled and does not bring the desired result, our team will analyze it, determine weak points, and help you evolve it into something that'll boost your odds of getting new prospects. As an added bonus, our team will also compose a forecast where you'll see how things will develop and what issues you might face. 

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Why work with us? 

Panem has been pushing companies on the internet for more than 10 years. We have experience working with both European and American customers and we understand what each region demands in terms of SEO. If you’ve been looking for a reliable partner to develop a digital marketing strategy, look no further. With us, you won’t get lost in search. 

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